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Method

Hybrid Production

Date

February 2026

Title

Lidl - Great Catch

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Video

Extending live-action footage with AI generated and VFX finished visuals.

Credits

Client: Lidl

Agency: TBD

Production: Schokolade

Director: Florian Meimberg

AI Production: Max Schlett / SPAICE

Creative Technologist: Andreas Clemens

Prompter: Rocio Morales

Description

As the AI and VFX production partner to Schokolade Films, we extended a live-action shoot by bringing a Lidl store to life beneath the surface of a lake — a seamless blend of physical production and AI-driven worldbuilding.