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CJB

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CJB

Showreel

AI changed the physics of production. Creativity still needs direction.

Camille + JB have been teaming up for 15 years directing TVC and digital in Paris.
They are specialized in cosmetics, luxury and automotive.
Early Midjourney adopters, they decided to join GenAi revolution and explore its possibilities. Keeping up with the constant updates they used Ai in both pre-production and finished products.
They believe in human-driven hybrid workflows to achieve the best results using both traditional digital skills and latest AI tools.

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